When it comes to working as a beauty influencer, many of us know how important it is to be our authentic selves. Of course, the opportunities for beauty influencers showcase just how competitive and cutthroat the beauty space is, especially when you’re first starting. Here at BeautyClout, we’re talking with an influencer in the beauty space to get their perspective…
Developing long-lasting relationships with influencers isn’t the most straightforward task, even though established brands make it look easy. If you’re lost when it comes to influencer collaborations, don’t worry, we’ve got you covered! We want to make sure you have the best influencer collaborations, especially if you’ll be spending money on them. A lot of brands are clueless when it…
Get Into This To pull off an effective influencer marketing campaign that targets your audience, you need to work with the right social media influencers and know the right social media strategy. Our team at BeautyClout wants to show you how to target your audience by following these tips about influencer marketing. But before we get to influencer marketing how-tos,…
Blogging is Not Dead! To win over today’s society of media influenced individuals, brands need to rethink their marketing strategies for generating traffic on their platforms. Using influencer marketing requires a strategy that helps your platform and overall team grow its’ community. However, despite the potential, many influencer marketing campaigns often fall short because they forget about an important aspect, blogging. At…
Tracking influencer marketing performance is essential for influencers and companies alike. So, it’s safe to say that learning from the data is the foundation of any solid influencer strategy. Too often, we only look at reports of our work to see where we can improve but what about the competition? When a campaign ends or when others ask to see…
How Much Can you Make? If you spend any time on Instagram, you’ve likely seen at least one influencer promoting a product or service of some sort. As an influencer, there’s money to be made in the social media industry based on things like promotion. It sometimes seems that most influencers live off of their influencer incomes. Is that really possible, though?…
Influencer Marketing and R.O.I. Influencer marketing is taking over the marketing world, little by little. Every day, companies move away from traditional marketing tactics. Instead, they choose more modern marketing tools. Brands don’t just want to boringly present products and services to their customers. They want to create communities that rely on them for great products, services, and information. Every…
Wanna be on Top? To be among the most successful influencers, you have to know how to influence other people. The whole intention behind having influence is to grow your business by honestly presenting yourself and your life. All influencers strive to be bigger and better. To have a substantial impact you must possess the skills to be able to…
Hashtags are Critical! Here’s Why! Trying to stand out on social media with close to a billion monthly users is not easy. As the use of the hashtag grew in popularity on Instagram, other social platforms adapted the use of them, too. There are a beautiful simplicity and effectiveness of hashtags. They are easily created and searchable and have become an…
