Hashtags are Critical! Here’s Why! Trying to stand out on social media with close to a billion monthly users is not easy. As the use of the hashtag grew in popularity on Instagram, other social platforms adapted the use of them, too. There are a beautiful simplicity and effectiveness of hashtags. They are easily created and searchable and have become an…
IGTV Changed The Game When Instagram came out in 2010, it was a simple platform used to share photos of self, family, and friends. Since then, Instagram has achieved the accomplishment of 1 billion monthly active users! When I first started using Instagram, I used it merely for sharing with friends. Then, the platform transformed into something entirely different with…
Trends That’ll Change Your Success 2018 was an incredibly busy year for those working in influencer marketing. From fake follower accounts to stricter FCC guidelines, and incredible influencer campaigns, the last year proved that influencer marketing is here to stay. We are five months into the new year, and influencer marketing is still thriving. Some things have changed; some things…
Instagram Stories Are Your Friend Around 500 million people use Instagram stories in their everyday life. Ever since Instagram rolled out its version of “stories” similar to Snapchat, it’s become one of the most popular features on social media. For me, I love having the ability to see everything at once. Before Instagram stories, I would use Snapchat to see…
