Youtube Influencer Marketing

The Power of YouTube for Beauty Brands and Influencer Marketing

Get Your Influencing On! Influencer marketing has transformed the digital marketing world and changed the rules entirely. Marketing trends are changing because of influencer marketing. Instead of it being all about billboards, it’s all about influencers and the right campaigns. Brands are doing their best to change with the market and meet the new expectations that have become the new…

Beauty Brand Partnerships

Which Type Of Partnerships Work For Your Beauty Brand?

Let’s Find Out What Works! When I first started getting into beauty, there weren’t many well-known beauty brands out there. Social media wasn’t as popular, so many people knew about beauty brands that had the biggest and most popular advertisements. When social media became popular, a lot of beauty brands started working with different influencers. Suddenly, I was exposed to many different…

Beauty Influencer

How Influencer Marketing Will Help Your Brand

What Is Influencer Marketing? Influencer marketing involves a variety of things, but the main component is influencers. Influencer marketing involved using key brand advocates to share your message to a broader market in an authentic way. Typically, it means people with large social followings, but the market has grown since then. Now, there are micro-influencers and macro-influencers, which are influencers…